Michael Saylor, founder of Strategy, formerly known as MicroStrategy, announced that the company has acquired 525 bitcoin for $60.2 million and now holds nearly 639,000 bitcoin valued at $47.23 billion. The statement was made on X.
“Strategy has acquired 525 BTC for ~$60.2 million at ~$114,562 per bitcoin and has achieved BTC Yield of 25.9% YTD 2025,” said Saylor. “As of 9/14/2025, we hodl 638,985 $BTC acquired for ~$47.23 billion at ~$73,913 per bitcoin.”
According to the Wall Street Journal, Strategy’s bitcoin acquisition strategy in 2025 has continued aggressively, with the firm raising funds through equity and debt to expand its holdings while treating bitcoin as its primary treasury reserve asset. This approach intensified after the approval of U.S. spot bitcoin exchange-traded funds (ETFs) in 2024, positioning the company as a leveraged proxy for the cryptocurrency. In January 2025, the company also adopted new fair-value accounting rules requiring it to mark its bitcoin to market each quarter, further aligning its performance with the asset.
As of September 17, 2025, YCharts reports that bitcoin is trading near $116,763, representing a 100.6% increase over the past year and a 23.7% year-to-date gain compared to January levels of around $94,420. The cryptocurrency reached fresh cycle highs above $120,000 in August before stabilizing in mid-September. These figures highlight bitcoin’s continued resilience and strong momentum in 2025.
Strategy holds approximately 639,000 BTC, making it the largest public-company holder of bitcoin by a wide margin. In comparison, Marathon Digital holds about 52,477 BTC; Metaplanet has 20,136 BTC; and Riot Platforms holds 19,239 BTC. This concentration of holdings underscores Strategy’s dominant position in the corporate sector and highlights its unique role as an institutional-scale bitcoin vehicle.
Michael Saylor co-founded Strategy in 1989 and served as CEO until 2022 when he transitioned to Executive Chairman to focus on the company’s bitcoin strategy. A graduate of MIT, Saylor has authored over 40 patents and is recognized for leading Strategy’s pivot toward bitcoin as a corporate reserve asset starting in 2020. His leadership continues to shape the firm’s identity as both a software company and a major bitcoin holder.
Strategy is a business intelligence and analytics firm that delivers AI-powered platforms for enterprises while maintaining a high-profile bitcoin treasury strategy. The company describes its mission as delivering “Intelligence Everywhere” through cloud-based analytics solutions while also offering investors indirect exposure to bitcoin through its balance sheet. This dual model has made MicroStrategy unique in blending software services with a large cryptocurrency position.
