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Binance, in collaboration with Aspecta, has announced the launch of an exclusive Token Generation Event (TGE) model powered by the BuildKey mechanism. According to a press release, users can obtain allocations through BuildKeys, trade them in a bonding-curve pool, and redeem them for tokens at TGE.
According to Binance’s press release on 17 September 2025, the new BuildKey-based TGE model is designed to address common issues with token launches such as illiquidity and lack of price transparency. Instead of direct token allocations, users receive BuildKeys by depositing Binance Coin (BNB) through Aspecta. These BuildKeys serve as tradable credentials prior to the official TGE. Binance emphasized that this approach provides participants with flexibility and creates a more dynamic and equitable distribution model compared to traditional TGEs.
The BuildKey model operates in structured phases to ensure orderly participation. During the Deposit & Allocation Phase, users deposit BNB through Binance Wallet on Aspecta and receive BuildKeys that represent guaranteed allocations, with oversubscriptions allocated equally. In the Trading Phase, BuildKeys can be traded within a bonding-curve liquidity pool, enabling real-time price discovery based on supply and demand while allowing early participants to access liquidity ahead of the token launch.
