As of May 2025, Strategy controlled approximately 555,450 BTC, representing about 2.6% of Bitcoin’s total supply and holding a market valuation near US $55 billion. The company’s purchases have averaged around US $94,000 per Bitcoin. Research published by 21Shares indicates that these holdings solidify Strategy’s dominance in corporate Bitcoin adoption and treasury strategies.

Between February 18 and 23, 2025, Strategy raised nearly US $2 billion through convertible notes to acquire more than 20,000 BTC. This brought its total to nearly 499,096 BTC valued at US $47.8 billion at the time. As reported by Barron’s, Strategy's actions are emblematic of a wider trend in 2025 where public companies are increasing exposure to Bitcoin amid strong market performance.

Michael J. Saylor co-founded MicroStrategy in 1989 and served as its longtime CEO before becoming Executive Chairman in 2022. He has been the key architect of Strategy’s Bitcoin-first pivot and positions the firm as a leader in corporate crypto reserves. According to Wikipedia, Saylor is also one of Bitcoin’s most vocal advocates, promoting it as digital property and a hedge against inflation across global financial forums.