Dean Khan Dhillon on tokenization: ‘The crypto industry fundamentally misunderstands distribution’

Dean Khan Dhillon, Head of Growth for RWA.xyz
Dean Khan Dhillon, Head of Growth for RWA.xyz
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Dean Khan Dhillon, head of growth at RWA.xyz, said on Jan. 21 that “the crypto industry fundamentally misunderstands distribution” as the tokenized real-world asset market surpasses $26 billion in value and issuers seek increased capital deployment from traditional finance firms amid maturing onchain infrastructure.

Dhillon made the statement in an opinion column published by CoinDesk. The piece was published amid rapid expansion in the tokenized real-world asset sector and ongoing efforts by issuers to build institutional participation channels according to CoinDesk.

In his column, Dhillon said, “The crypto industry assumes institutions discover products the way retail traders do: stumbling across them on Twitter, experimenting quickly, and iterating in public. Crypto distribution optimizes for attention and initial traction. Tokenization won’t scale when it becomes easier to issue assets. It will scale when it becomes easier to understand them,” according to CoinDesk.

The tokenized real-world asset market reached $26.7 billion in distributed value as of March 2026, according to RWA.xyz data. Tokenized U.S. Treasuries form the largest category with nearly $10 billion in value, while private credit products show strong growth across multiple blockchains according to RWA.xyz. Tokenized real-world assets grew 66% to reach $23.6 billion earlier in 2026, according to BitMarkets. The sector has continued expanding with products from major asset managers attracting institutional inflows as compliance frameworks improve for traditional finance participants according to BitMarkets.

Yields on tokenized assets are competitive, ranging from approximately 3% for safe U.S. Treasury products to 10% for higher-risk instruments, according to Dean Khan Dhillon’s CoinDesk opinion column. This yield advantage combined with onchain settlement positions the sector for deeper traditional finance integration once distribution strategies mature according to CoinDesk.

Dhillon serves as head of growth at RWA.xyz, a leading data analytics platform for the tokenized asset ecosystem. He previously founded a crypto-native growth agency and has advised over 25 protocols on institutional adoption strategies according to his LinkedIn profile.



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